Asociația Culturală Play was founded in 2013 by a group of young parents as a response to the poor cultural and artistic education among children. Their mission is to transform the community through arts and culture.
I worked with them on various projects, big and small: logo design, poster design, publication design, visual identity for a festival, etc.
One of their many projects is Guitar Meeting, a festival that annually gathers the community of guitarists from all over the country. The highlight of the festival is a Collective Concert where hundreds of guitar enthusiasts of all ages and all levels of knowledge, sing together, at the same time, a set of at least 15 folk-rock songs, which they have previously learned.